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The Advantages and Disadvantages of YouTube as a Marketing Tool
·YouTube has over 2 billion monthly users which makes it an obvious choice for advertising, especially should a company which to...
Cathal O'Shea
Mar 31, 20222 min read
The Strengths and Weaknesses of Instagram as a Marketing Tool
·Instagram has over one billion monthly active users making it a very appealing platform to market a product. If a company's target...
Cathal O'Shea
Mar 30, 20222 min read
The Strengths and Weaknesses of Blogging as a Marketing Tool
·A blog is particularly useful pull marketing tool through the use of search engine optimization, companies can use numerous keywords in...
Cathal O'Shea
Mar 29, 20222 min read
The Advantages and Disadvantages of Twitter as a Marketing Tool
·Twitter has an active monthly user base of around 330 million, making it a highly appealing platform for companies to market their...
Cathal O'Shea
Mar 28, 20222 min read
The Strengths and Weaknesses of Facebook as an E-Tool
Facebook is a highly effective marketing tool because of Facebooks user base alone, with 2.85 billion monthly active users, it is very...
Cathal O'Shea
Mar 23, 20222 min read
Identifying the Unique Characteristics of the Web as a Marketing Medium
There are many characteristics that are unique to the web as a marketing medium which give it an advantage over more traditional and...
Cathal O'Shea
Mar 22, 20222 min read
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